SentiLink integration overview

Overview

For customers who want to get more information about the identity of the end users, we offer integrations with SentiLink, a leading identity data provider for financial institutions and fintechs.

The SentiLink integration provides scores for end users about the following attributes:

• Synthetic Scores: The risk that the end user identity is a synthetic identity. An identity is synthetic when the name, date of birth, and SSN don’t correspond to any real person. SentiLink returns 3 Synthetic scores for each user:
  • First Party Synthetic: User is using a real name and DOB, but SSN that doesn’t belong to them
  • Third Party Synthetic: User is using a name, DOB, and SSN combination that is fabricated
  • Abuse: Composite score that indicates whether an identity is likely to be synthetic
• ID Theft Scores: The risk that the end user identity provided is a stolen identity.

Scores returned are between 0-999, and SentiLink provides the following guidance for risk levels:

• [0-450]: Low Risk
• [450 -750]: Medium Risk
• [750 - 1000] : High Risk

Prerequisites

To use this integration, you must have a SentiLink contract. If you do not have one, reach out to your account team for an introduction to the SentiLink team.

Setting up the SentiLink credentials

1. Go to the SentiLink marketplace dashboard page
2. Click on Add API key in the top of the page
3. Enter the SentiLink credential information in the modal

Using the SentiLink integration in a workflow

Given the nature of the SentiLink integration, customers typically call the SentiLink scores first and then step up to additional verification based on the result.

1. Create a new workflow, or open an existing workflow you’d like to update
2. Add a new action step
3. Search for the “Run Sentilink Scores Report” workflow step
4. Select the report template with the SentiLink credentials you want to use
5. Configure the input fields to pass in the correct information. user_id is how SentiLink defines unique users so we recommend mapping that to the account ID or reference ID.
6. Save/publish the workflow

Third-party integrations are available to Enterprise and managed Growth customers. If you're interested in third-party integrations, please reach out to your Customer Success Manager or contact the Persona support team.

Plans Explained