KYC Solution

Overview

Persona’s KYC (Know Your Customer) solution enables organizations to verify an individual’s government-issued ID along with a selfie liveness check. This solution balances user conversion with a starting point for meeting compliance requirements, providing a streamlined yet robust identity verification process. Additional verifications or business logic are often added that strike a balance between risk and conversion specific to the use case or business utilizing this solution.

In this guide, learn:

• What’s included in the solution
• How the components work together to verify customer identities
• How to customize and extend this solution for your specific needs

What’s Included

The KYC solution includes the following components:

1 Inquiry Template

• Government ID Verification
  • Automatically collects all ID types by default, including US driver’s licenses and state IDs. You can modify the accepted ID types by following this guide.
  • Requires a Barcode Check which means that both the front and back of ID are collected. While this required check introduces some friction to the user experience, it greatly improves extraction accuracy and overall user experience.
  • Inquiry theme can be customized to match your company’s branding and user experience.
• Selfie Verification
  • Performs selfie liveness checks to confirm identity.
  • Inquiry theme can be customized to match your company’s branding.

2 Workflows

• Run 'Decision' on Inquiry Completed Workflow triggered on inquiry completion
  • Automatically reviews verification results and applies any additional business logic or decisioning rules.
  • Can be extended to include additional actions such as flagging high-risk cases or triggering notifications.
• Run 'Decision' on Inquiry Failed Workflow triggered on inquiry failure
  • Creates a case for manual review because the Government ID Verification and the Selfie Verification failed.

1 Case Template

• KYC Manual Review
  • Creates a Case if the user fails the verification or if additional manual review is required.
  • Includes tags or comments indicating why the Case was created, allowing your team to review and resolve cases as needed.

KYC Solution Process

Here’s how the components work together to progressively verify a user’s identity through KYC:

1. The Inquiry captures essential user identity information and runs a Government ID Verification.
2. As part of the experience a Government ID verification is run.
3. If the Government ID Verification passes, the Inquiry automatically prompts the user to conduct a Selfie Verification and subsequently the appropriate verification checks are run on the provided three-point Selfie.
4. If both Government ID and Selfie Verification fail or additional review is needed, a KYC Manual Review Case is automatically created for your team to review.

If you’re interested in using Persona’s KYC solution, contact your customer success manager or reach out to the Persona support team.

Plans Explained

Learn more about pricing and plans